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Choosing the Right Name for Your Business Account

So, you’re starting a new business? Congratulations! You’ve probably already chosen a great name, but have you thought about how that name will appear on your bank account? Titling your…
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Branding Your Business

An effective branding strategy makes your business stand out in a competitive marketplace. Online, it helps you cut through all the competing hoopla to get attention from your audience. Without…
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First Mutual Bank: All About Us

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Financial Ratio Analysis

Financial ratios provide a means of measuring the overall health of a business. While numerous measures exist, the most popular measure the overall health of your business analyzing income, liquidity,…
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Social Media Marketing

Leveraging social media marketing can increase your customer base significantly. According to the Pew Research Center’s 2018 Social Media Fact Sheet, social media usage among American adults has grown from…
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Affordable Marketing Strategies for Startups

Although running a startup business can be exciting, there is much strategic planning involved to get customers without breaking your spending budget. By using minimal resources for optimal impact, you…
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Projecting Your Cash Flow

Even if a business is profitable, it might fail because it isn’t generating enough cash flow. Money that is tied up in inventory and receivables isn’t available to help the…
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